Apple reportedly acquires mobile data compression company AlgoTrim

With the increasing necessity of data compression on smartphones, Apple has apparently acquired a company working on data compression.


According to sources, Apple has purchased AlgoTrim, the company which is known for its compression of data for mobile devices. The company was working on Android devices for quite some time. With the newly acquired technology, iPhone users will be able to access their media files and photo galleries faster.

AlgoTrim deals in all kinds of data compression, and promised to deliver imaging solutions that would deliver “modern computational photography” to mobile devices. Computational photography essentially uses sensors, computing, actuators, intelligent lights and other components to go beyond the current limitations of digital photography, which is based primarily on its analog, film-based precedent. The basic idea is to provide much more accurate images, with sophisticated lighting and vastly improved rendering by straying away from a strictly 2D, pixel-based model of image representation.

While the AlgoTrim Company is evaluated at around five hundred thousand US dollars, it is still unknown how much the purchase cost Apple. However, Apple has still not confirmed the purchase and claimed that it buys smaller technology companies from time to time, and they generally do not discuss their purpose or plans.