Asus Zenfone Selfie with diamond cut back panel launched in India for Rs. 12999

Exactly a year after launching the Asus Zenfone Selfie in India, Asus has now launched an improved variant of the camera-centric smartphone.


Asus has announced the launch of the improved variant of the Asus Zenfone Selfie, which is the company’s selfie-centric smartphone with a diamond cut back panel. The device has a 5.5 inch IPS display with Corning Gorilla Glass 4 protection, 72% screen to body ratio and resolution of 1920 x 1080 pixels. The smartphone is powered by the octa core Snapdragon 615 processor with a 3 GB of RAM and 16 GB of internal storage.

The Asus Zenfone Selfie has a 13 MP rear facing laser auto focus camera with f/2.0 aperture and real tone LED flash. There is also a front facing 13 MP camera with f/2.2 aperture and real tone flash. The device runs on the Android Lollipop version with a massive 3000 mAh battery. The handset is priced at Rs. 12999 and is available in Glacier Gray, Sheer Gold, Polygon-Illusion Diamond White, Illusion Polygon Blue and Illusion Smooth Pink colour options and would be available exclusively on

Speaking about the improved Asus Zenfone Selfie, Peter Chang, Region Head – South Asia & Country Manager, ASUS India, said, “The new Zenfone Selfie perfectly encapsulates the creativity of the ASUS design team with the stunning diamond cut back fashioned to deliver a stylish and luxury experience for the consumers. Apart from the design, the smartphone also offers great performance levels with its 3GB RAM and Qualcomm Snapdragon 615 to match the users’ performance needs.

Asus Zenfone Selfie (ZD551KL) specs:

  • 5.5 inch display
  • 1920 x 1080 pixels resolution
  • 1.6 GHz octa core Qualcomm Snapdragon 615 processor
  • Adreno 405 GPU
  • 3 GB RAM
  • 16 GB internal memory
  • 13 MP primary camera
  • 13 MP front facing camera
  • Android v5.0 Lollipop
  • 3000 mAh battery