Idea Aurus 4 dual SIM 3G smartphone launched for Rs. 8999

To further strengthen its 3G device portfolio, popular mobile operator Idea Cellular announced the launch of the Idea Aurus 4, which is target mainly towards the youth.


The Idea Aurus 4 has a 4.5 inch TFT display. The device is powered by a 1.3 GHz dual core processor. The 3G smartphone has support for dual SIM and also has a video conferencing facility. The handset runs on the Android v4.2 with an 1800 mAh battery. The device is priced at Rs. 8999.

The Idea Aurus 4 will be available at Idea retail and service outlets across major 3G markets which include Gujarat, Maharashtra & Goa, Andhra Pradesh, Madhya Pradesh & Chhattisgarh, Kerala, UP West & East, Haryana, J&K and HP.

Speaking about the Idea Aurus 4, Sashi Shankar, Chief Marketing Officer, Idea Cellular said, “The young and savvy youth of India has a huge appetite for content on mobile, but is deterred due to highly priced smartphones in India. Idea is bridging this gap by offering 3G smartphones packed with high-end features at relat4ely low price. Idea Aurus 4 is the latest addition to our growing portfolio of 3G devices which is enabling a large base of Idea users experience 3G for the first time in India.”

Specs of the Idea Aurus 4:

  • 4.5 inch display
  • 854 x 480 pixels resolution
  • 1.3 GHz dual core processor
  • 512 MB RAM
  • 4 GB internal memory
  • 5 MP primary camera
  • VGA front facing camera
  • Google Android v4.2 Jelly Bean
  • 1800 mAh battery