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Instagram now available on Apple TV with Reels, longer videos and live shows

by Divyang Makwana
October 28, 2026
in Apps
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Add MobiGyaan as a preferred source on GoogleInstagram is now available on Apple TV, expanding the Meta-owned platform’s video experience beyond smartphones. The dedicated app allows users to watch Reels, longer-form creator videos, and live shows directly on their televisions, with cross-device playback support that lets them resume content where they left off.

instagram apple tv

Instagram App For Apple TV: Features

The Instagram app for Apple TV lets users browse videos from creators and watch content on a larger screen. Users can also search for creators and other accounts within the app.

One of its key features is cross-device playback, which allows users to pick up where they left off when switching between supported screens. The app is listed as a free download on the Apple TV App Store.

The listing also mentions optional in-app purchases, including Instagram Badges and Meta Verified tiers. The app has a 13+ age rating and includes age assurance and parental control options. Its listed size is approximately 660.9 MB.

Instagram Expands Its TV Presence

The Apple TV launch is part of Instagram’s broader effort to bring video content into the living room. The company first launched its TV app on select Amazon Fire TV devices in the US in December last year.

Instagram subsequently began experimenting with the app on Google TV in February 2026 and Samsung smart TVs in June 2026. The Apple TV release further expands the platform’s availability across television devices.

Instagram for Apple TV Price & Availability

  • Price: Free to download, with optional in-app purchases
  • Availability: 23rd October 2026 on Apple TV App Store
  • Compatibility: Requires tvOS 26.0 or later
  • App size: Approximately 660.9 MB
  • Age rating: 13+
Tags: Apple TV+InstagramReels
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