MTS India today announced that it has expanded the coverage of its CDMA mobile service to all the coastal districts of Kerala, with the launch of services in the Kozhikode district. This foray marks the presence of MTS in 262 towns of Kerala, in less than two months of operations in the state.
Mr. Vsevolod Rozanov, President and CEO of Sistema Shyam TeleServices, said, “Kerala is an important market for us. We are proud of the expansion of our mobile telephony services in all the coastal districts of Kerala. It reflects the increased pace of development of our operations in India. We intend to extend our foot print to 300 towns of Kerala by end of June this year, and increase it to 400 by July.”
“The presence of MTS across coastal districts of Kerala is a landmark moment for us. Our scheme of ‘minute millionaire’, revolutionary ‘MSaver 51′ card and attractive tariff plans on outbound calls to countries in the gulf through MSaver49 has received great response from the subscribers. In the coming days we will launch exciting offers for families, groups of friends, and small business,. We expect to attract a lot of first time customers, in addition to people switching from other operators, to avail themselves of the superior quality of services provided by MTS brand,” added Mr. Srinirao Saripalli, Chief Operating Officer, Kerala & Tamil Nadu, Sistema Shyam TeleServices.
MTS has over 1 million subscribers across Tamil Nadu, Kerala, and Rajasthan, in addition to Kolkata where it launched services recently.