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Samsung has revealed that Indian consumers rank second globally in energy savings achieved through AI-powered home appliances, highlighting the country’s growing adoption of intelligent home technologies aimed at reducing electricity consumption and improving energy efficiency.

According to an internal study conducted by Samsung, consumers in India are increasingly utilizing AI-enabled home appliances integrated with the company’s SmartThings ecosystem and AI Energy Mode to optimize household energy usage. The findings reflect a broader trend toward smarter and more sustainable home management as electricity consumption continues to rise across the country.
AI-Powered Appliances Driving Energy Efficiency
The study focuses on Samsung’s Bespoke AI home appliances, which are equipped with SmartThings AI Energy Mode. The technology uses artificial intelligence to analyze appliance usage patterns and automatically adjust operations to reduce unnecessary power consumption without compromising everyday performance.
Samsung says the AI system continuously evaluates how appliances are being used and applies real-time optimizations to improve energy efficiency across multiple categories, including air conditioners, washing machines, washer dryers, and refrigerators.
SmartThings Enables Connected Energy Management
At the center of Samsung’s energy-saving ecosystem is SmartThings, the company’s connected smart home platform that allows users to monitor, control, and automate compatible devices through a single application.
The platform provides real-time insights into household energy consumption while enabling AI-powered automation based on user behavior and appliance usage patterns. By integrating multiple devices into a unified ecosystem, SmartThings aims to simplify energy management and help consumers make more informed decisions about electricity usage.
Key Benefits of AI Energy Mode
Samsung highlighted several energy-saving capabilities available through AI Energy Mode:
- Up to 30% energy savings on compatible air conditioners
- Up to 70% energy savings on compatible washing machines and washer dryers
- Real-time energy monitoring through the SmartThings application
- AI-driven analysis of household usage patterns
- Automatic operational adjustments to reduce power consumption
The company says these features allow appliances to dynamically adapt to user behavior while maintaining performance and convenience.

Growing Demand for Smart Energy Solutions
The findings suggest that Indian consumers are increasingly embracing AI-powered home technologies as a practical way to manage rising electricity costs and improve household sustainability.
With energy demand continuing to increase, particularly during peak summer months, AI-driven energy optimization is expected to play a larger role in connected homes. Smart appliance ecosystems such as SmartThings are increasingly being positioned as tools that not only improve convenience but also help households reduce energy consumption and operate more efficiently.
Samsung believes the growing adoption of AI-enabled appliances reflects a broader shift toward intelligent home management, where automation, real-time monitoring, and data-driven optimization work together to create more energy-conscious living environments.
