IDEA’s prepaid subscribers of UP East can avail reduced call rates at 50 paise per minute on local calls within UP and Uttrakhand for a period of six months, with the new tariff voucher priced at Rs. 78. This effectively offers a benefit of upto 50% to IDEA subscribers on their monthly mobility expenses. The rate of 50 paise per minute is applicable for calls made on all mobile and fixed line networks in UP and Uttrakhand.
Along with this IDEA Cellular has also launched a local and STD combo tariff voucher priced at Rs.128 which gives benefits of local call rate at 50 paise per minute and STD call rate at Re.1 per minute, both for period of 6 months.
Idea subscribers can the avail the voucher of their choice from Retailers, My Idea Stores or Idea Points across Uttar Pradesh. Additionally, subscribers with sufficient account balance can dial *1 5 0 * 7 8 # and *1 5 0 * 1 2 8 # from their mobile to activate the Rs. 78 voucher and the Rs. 128 voucher, respectively.