Idea reaches 1 million 3G users

Idea Cellular saw its number of 3G users rise to a million just within the first month of its launch. They offer Voice, Text & Data Services including High Speed Internet browsing up to 21.1 Mbps, Video Calling, Mobile TV, Idea Application Mall, Multi-player gaming and more. The service was launched on the 28th of March and now it covers 400 cities around the country.
Announcing the new milestone, Mr. Himanshu Kapania, Managing Director, Idea Cellular said, “3G services will attend to the high speed digital needs of our consumers, creating opportunities for education, employment, engagement and entertainment, thus empowering consumers and positively impacting their lifestyles. Idea is focused on bringing this transformation in the telecommunication space, and we are happy to become the fastest growing 3G network, with a growth rate of more than 10 towns per day covering 1 Million 3G users in the first month.”

Mr. Sashi Shankar, Chief Marketing Officer, Idea Cellular said, “Early trends indicate high uptake of Wireless Broadband data by existing 3G Handheld users. Data usage by Idea’s 3G users is already at 20% of the total Mobile Data usage recorded by the company, in the first month of launch, and this is expected to grow exponentially with the proliferation of services.”