Loop Mobile has started the Mobile TV service for its users. They will be providing 40 channels and packages that will include, Mega Pack (all channels), T20 – 2011 Cricket Pack (till end May 2011), News Pack (popular news channels) and Entertainment Pack (popular music, movie & other channels). Making an official 3 year tie-up with the Mumbai Indians IPL cricket team, Loop Mobile will be showing IPL matches through special T-20 Cricket Pack priced at Rs. 5 /day.
Subscribers will also get exclusive content of Mumbai Indians Anthem ‘Ala Re’ to be downloaded as caller tunes, ringtones as well as wallpapers, videos and match trivia. Customers can participate in exciting contests and win autographed bats, MI players or win tickets to 7 matches at Wankhede. To subscribe to the Mobile TV service subscribers can text TV and the SMS to 50505 (Prepaid) & 50800 (Postpaid).
A special call pack called the ‘Bol Mumbai Bol’ has been launched in Mumbai which offers subscribers free Loop Mobile to Loop Mobile calls with a recharge of Rs. 86. Other calls will be charged at 30p for local and STD at 50p.