Nokia and WWF launch official Earth Hour 2014 app for Windows Phone

With the Earth Hour slated to be celebrated tomorrow, Nokia has launched the official mobile app for the Earth Hour called the WWF Renewables Market.


Nokia and WWF India have launched the official mobile app for the Earth Hour 2014 – WWF Renewables Market. The Windows phone app was created as part of the Earth Hour App Developers Challenge 2014, which aimed at promoting and facilitating the uptake of renewable energy by individuals across the country.

The WWF Renewables Market app, which was created by Shubhan Chemburkar, provides an interface for individuals and retailers of renewable energy solutions thus making the process of switching to renewable energy smoother. It also promotes expression, discussion and rating of various renewable energy alternatives available, both in terms of products and service providers. The app can be downloaded from the Windows Phone Store.

Speaking about the initiative, Sandeep Bhargava, Director-Corporate Affairs, Nokia India, said, “Nokia has always been at the forefront of environmental initiatives. Over the years, we have a responsibility to be mindful of the environment in the way that we work and this is very much part of our strong values as an organization. What makes Earth Hour different is that it empowers people to take charge and to use their power to make a difference. With the strong penetration of smartphones, I am confident that the official app of Earth Hour will offer more ways to millions of people to promote renewable energy and take positive action towards environment.”