Samsung launches ‘Stay New’ EMI–cum–Upgrade scheme for smartphones and tablets

Ushering into the New Year 2014, Samsung has launched the ‘Stay New’ EMI–cum–Upgrade scheme to attract more customers to its wide range of Android smartphones and tablets.


The ‘Stay New’ EMI–cum–Upgrade scheme provides 18 months EMI on HDFC, ICICI, Citibank and Standard Chartered credit cards for purchase of smartphones and tablets. The company has also partnered with Ingram Micro to help users upgrade to the latest Galaxy devices after six months. The offer period begins on January 1 and would end on March 31, or until stocks last.

With the Easy Buy Back service, users can sell their Samsung device within six to twelve months of purchase for a pre-defined buyback price. The company would pick the device and the agreed amount would be credited to the customer’s account. The offers are available at retail stores as well as the official online eStore.

Speaking about the new offer, Vineet Taneja, Country Head, Samsung Mobiles & IT said, “The launch of the ‘Stay New’ plan reasserts Samsung’s commitment to make premium Samsung smartphone experience more accessible and affordable. This not only offers an 18-month EMI programme but also an Easy Buy Back, which will help users upgrade to newer models as Samsung continues to innovate and bring latest technology.”