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Vodafone launches ‘One rate, One South’ roaming pack

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Soon after Vodafone launched the 100 MB free data Diwali offer, the operator has now launched the ‘One rate, One South’ pack.

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Vodafone India has announced the launch of the ‘One rate, One South’ pack for its pre-paid customers across the five southern states in India on the eve of Diwali. The pack facilitates all outgoing mobile calls – Local, STD and Roaming – at just 1p/sec from anywhere in South India. The pack is applicable to all customers in Andhra Pradesh, Telangana, Tamil Nadu, Kerala and Karnataka.

Speaking about the initiative, Suresh Kumar, Operations Director – South, Vodafone India, said, “South India has key economic and educational hubs with a significant percentage of population comprising of working professionals, students, migrant labourers, businessmen, traders, drivers who frequently travel between the five south states. To avoid incurring roaming charges, most of them tend to use dual or multiple SIMs. At Vodafone, the customer is at the centre of all that we do and it is an on-going endeavour to come up with innovative and value added products and services relevant to his/her needs. Having closely studied these customer usage patterns, Vodafone has designed the ‘One rate, One South’ pack for the benefit of 35 million Vodafone prepaid customers across the five states, empowering them to use one number and remember only one calling rate, without worrying about any roaming rates. We are confident that our customers will benefit from this new worry free value proposition from Vodafone.”

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