BlackBerry opens up India’s first Premium Store

After launching the Curve 9220 in India, Research In Motion has announced the debut of its new retail concept in India with the opening of the BlackBerry Premium Store in Delhi.

The BlackBerry Premium Store will provide customers the opportunity to discover the BlackBerry experience within special zones featuring consumer and enterprise applications along with product service and a demo zone to highlight the exceptional performance of BlackBerry smartphones. A knowledgeable and team in store will deliver expert information and advice to create the finest customer experience

The store is located at M6, Connaught Place and the store will feature the entire BlackBerry product portfolio. Serving as a gateway into the world of BlackBerry, The BlackBerry Premium Store will offer holistic consumer experience on BlackBerry consumer and enterprise services to its consumers. The BlackBerry Premium store will be open seven days a week  and the company plan to open similar stores in key metro cities in India in phased manner.