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HMD has announced that its recently launched HMD Vibe2 5G sold out on Flipkart within the first hour of its first sale on 26th May. According to the company, the initial response highlights strong consumer demand for the smartphone, particularly in the budget 5G segment.
The HMD Vibe2 5G was introduced at a special launch price of ₹9,499 and is positioned as India’s first smartphone in the sub-₹10,000 category to feature Indus by Sarvam AI, bringing localized AI-powered experiences to budget smartphone users.
The company stated that the device witnessed traction from buyers across both metro and non-metro markets. HMD’s marketing strategy for the smartphone has primarily focused on localized AI features, affordability, modern design, and everyday usability for value-focused consumers.
HMD also highlighted several strategic partnerships that contributed to the launch of the device. The smartphone integrates the Indus AI platform developed in collaboration with Sarvam AI, aimed at delivering region-focused AI experiences tailored for Indian users.
Additionally, HMD collaborated with Sanchar Saathi, aligning the smartphone with government-backed mobile safety and digital security initiatives. Flipkart served as the exclusive online launch partner for the first sale of the device.
Following the sell-out announcement, HMD thanked consumers for the strong response and confirmed that details regarding the next round of stock availability and upcoming sale dates on Flipkart will be announced soon.
