LeEco bags Internet TV Solutions Gold Award at IFA 2016
After breaking several industry records in India, LeEco has now been recognized at the 2016 IFA Product Technical Innovation Awards.
LeTV, the television brand of LeEco, has been awarded the Internet TV Solutions Gold Award at the 2016 IFA Product Technical Innovation Awards in Berlin. The company competed with many renowned TV brands but managed to stand out owing to its state-of- the-art design and “ecosystem” innovation.
The IFA Product Technical Innovation Awards co-organized by International Data Group (IDG) and German Industry & Commerce Ltd., weighs heavily on product quality (60 percent) whereas judge opinion weighs 30 percent and online votes represent 10 percent, thus reiterating the product quality of LeTV.
LeTV has been witnessing staggering growth in the TV market and has hastened its global expansion plans. The company had recently entered the Indian market with the SuperTV and achieved a new industry record of sales 20 times higher than the industry average in the 55 inch and above TV segment.